Stirling Welcomes new customer services qualification

Stirling Welcomes at Tolbooth

Stirling Welcomes new customer services qualification

A new customer services qualification aims to help enhance and encourage the visitor experience in Stirling.

Developed by Forth Valley College in partnership with Stirling Council and Go Forth Stirling Business Improvement District, Stirling Welcomes – was piloted at a test workshop involving local businesses at the city’s Tolbooth venue on Monday 2 July.

Fiona Young, FVC Hospitality Consultant, said: “The delegates participated in a highly interactive customer service programme which gave them the opportunity to explore their own customer service skills.  The delegates all agreed that the businesses of Stirling would benefit from participating in the programme.”

Jon Walton, Director of Go Forth Stirling, said: “Stirling is a great city with numerous attractions, a vibrant city centre offering fine national and independent shopping, a wide range of food and drink and a range of services second to none. It is vital in these challenging times that we offer the very best in local knowledge based customer service and are recognised as a friendly and informative place to come. As part of our business plan we are committed to helping all local businesses obtain this training.” 

A spokesperson from Stirling Council, said: “Stirling Council has the clearly stated aim of delivering inclusive economic growth and promoting prosperity and a commitment to coordinate resources to ensuring Stirling becomes a must visit destination; with heritage, culture, environment and economic strategies working hand in hand to encourage tourists to stay for a minimum of three days and two nights. It sees this investment in people, businesses and their employees as key to achieving these aims and aspirations and has been working with Forth Valley College on this concept for over a year and so delighted that Go Forth is choosing to pilot it in this way.”


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