BA (Hons) Heritage and Tourism

Please note that due to COVID-19, this course will initially be delivered via a blended learning approach, which may include face-to-face learning in the classroom, remote learning off-campus and digital learning. When delivery is taking place on-campus, there will be reduced student numbers and physical distancing measures in place.

This degree will provide graduates with a broad range of skills in relation to the management, promotion and conservation of historic and natural environments, both in Scotland and internationally.

It has been developed in partnership with government and industry, and graduates will be well equipped to contribute to the ongoing success of Scotland’s heritage and tourism sectors.

The degree is delivered jointly between Forth Valley College (Stirling Campus) and the University of Stirling and combines both business and heritage specific skills.

It can be used as preparation for, or as an enhancement to, a career in the areas of heritage and tourism.

Classes for the first two years will be delivered at Forth Valley College’s campus in Stirling.

Applicants should apply through UCAS at (UCAS code: 8V74)

Year 1

• Structure of Tourism Industry
• Applying Marketing Principles in Tourism
• Creating a Culture of Customer Care
• Preparing for Employment in Tourism
• Personal Development Planning
• Providing Information on the Scottish Tourism Product
• Digital Culture: Online Communications
• Communication: Business Communications
• Scottish Tourism Product: Niche Markets
• Research Skills
• Visitor Attraction Operations
• Countryside Recreation and Access
• Scottish Natural Heritage

Year 2

• Influences on the Travel and Tourism Industry
• Marketing Planning in Travel and Tourism
• Planning and Sustainable Development in Tourism
• Tour Operations
• Food Tourism and Culture
• Visitor Attraction Management
• Practical Tourism Visit
• Industrial Placement Experience
• History, Culture and Genealogy
• Heritage Studies: Scotland Indicative Units

Year 3
• Heritage Protection
• Theories and Principles (core)
• Dissertation Preparation Module or Interpretation and Exhibition Design (core)
• Back to the Future: Putting History and Heritage to Work
• Business Writing & Communication
• Nineteenth Century Scotland
• Branding and Communications
• Advertising Indicative Units

Year 4
• Portfolio or Dissertation Module (compulsory)
• Safer Spaces: Environment in 20th Century Britain
• From World War to Cold War
• Nations and Traditions 1 (American Literature 1850-1900)
• The American Revolution
• The 'Golden Age' of the Scottish Parliament 1660-1707
• Environmental Policy and Management
• Geoarchaeology

Other available module options and selections for years 3 and 4 will be discussed in year 2. There is a wide range to choose from and this is an indicative list only.

  • Visitor attraction management
  • Heritage and tourism management/education
  • Tourism development
  • Exhibition design and management

  • Employment or further study

One of the following:

  • Three Highers at grade B or equivalent
  • Foundation Apprenticeship in any related subject plus two further Highers at B or equivalent
  • Applicants with a different qualification or grade profile are still welcome to apply, as all applications are considered on their own merits.

Additional Requirements:

  • Final selection subject to successful interview

Further advice for full-time applicants:

  • Please ensure you have an online account before starting your application.
  • If you created your account prior to September 2016, you will need to register a new account.
  • Before starting the application process, please ensure you already hold or are working towards the relevant entry qualifications required for the course you are applying for 
  • Ensure you use your own personal email address when creating your online account
  • Once you have submitted your application, you will receive an automated email immediately 
  • If you do not receive an acknowledgement e-mail immediately, please check your SPAM/Junk folder
  • Please include as much detail as possible in your personal statement such as; the reason you are applying, future career plans, previous employment, relevant experience, hobbies and interests
  • Disclosing support needs in your application will not affect your chances of being offered a place on a course at Forth Valley College
  • If your application is successful, you will be invited for interview. For January start courses interviews will be in Nov/Dec and interviews for August start courses will take place between February and May
  • If your application is unsuccessful, you will be offered support in finding a suitable alternative course 
  • Applicants who provide a mobile phone number on their application form will be sent a text reminder prior to the day of interview 

If you are unable to attend an interview or wish to withdraw your application - please email

  • Location

    Stirling Campus

  • Attendance


  • Start date

    08 September 2020

  • End date

    18 June 2021

  • SCQF Level

    Level 10