Creative Industries

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HND Creative Industries: Media and Communication (Advertising, Events, Marketing and PR)

This exciting course is intended to provide an introduction to the media and communication industries, while preparing you for progression to university, study or employment. Students on this course will be expected to take the lead on planning, organising, promoting and running an exciting range of events, both in the college and in collaboration with external partners.  

In particular, this course develops skills across the disciplines of advertising, marketing, public relations and events management. In first year, learners will develop a broad understanding of the media industries, while developing specialist skills and knowledge across both years in advertising, marketing, public relations and events management. Second year students will be expected to provide their expertise to organise, manage and promote college-wide and external events.

  • Advertising
  • Marketing
  • Public Relations
  • Events Management
  • Writing for the Media
  • Promoting and Pitching
  • IT & DTP
  • Law and the Media
  • Freelance Working Skills
  • English Language Skills
  • Media Analysis
  • Interviewing Skills

  • Advertising Agency
  • Marketing Agency
  • Public Relations
  • Events Management
  • Company Communications
  • Local/Regional Government Communication

  • Forth Valley College’s BA Media and Communication year 3, validated by the University of Stirling.
  • BA (Hons) in a related discipline at a range of institutions including Edinburgh Napier University, Queen Margaret University or The University of Stirling.

One of the following, including a successful interview:

  • 2 Highers - including English at B or above (Modern Studies and/or Media Studies recommended but not mandatory) and 4 Standard Grades at grade 3 or National 4 or above.
  • Successful completion of a relevant Access Course or an appropriate group of National Qualification Units.
  • Applicants who do not meet these criteria, but have relevant experience or alternative qualifications will be considered.

Further Advice for full-time applicants:

  • Please create an online account when starting your application.  Your login details for the old College website are no longer valid
  • Before starting the application process, please ensure you already hold or are working towards the relevant entry qualifications required for the course you are applying for
  • Ensure you use your own personal email address when creating your online account
  • Once you have submitted your application, you will receive an automated email immediately – if you do not receive an acknowledgement e-mail immediately, please check your SPAM/Junk folder
  • Please include as much detail as possible in your personal statement such as; the reason you are applying, future career plans, previous employment, relevant experience, hobbies and interests
  • Disclosing support needs in your application will not affect your chances of being offered a place on a course at Forth Valley College
  • If your application is successful, you will be invited for interview.  For January start courses interviews will be in Nov/Dec and interviews for August start courses will take place between February and May
  • If your application is unsuccessful, you will be offered support in finding a suitable alternative course
  • Applicants who provide a mobile phone number on their application form will be sent a text reminder prior to the day of interview
  • If you are unable to attend an interview or wish to withdraw your application – please email

  • Location

    Stirling Campus

  • Attendance


  • Start date

    28 August 2017

  • End date

    15 June 2018

  • SCQF Level

    Level 8